Community response and social responsibility.
Social responsibility is a significant part of the plant's everyday life.
The coexistence of different cultures within the BMW Plant, where associates from more than 20 different nationalities are working together, is a part of the everyday life, just like social responsibility. Traffic safety, education, intercultural communication, neighbourhood support and health prevention are the focus of the commitment. The plant takes its social responsibility seriously, for example by supporting even very small project, by maintaining and improving living environments around the Spandau plant and by investing into the people, namely with apprenticeships offers, a prerequisite for economic success in the region.
The plant has been supporting the German Regional Road Safety Association in developing individual routes to school for pupils of primary school. It is the aim of these plans to make children's way to school through the traffic of the capital safer. Since 1995, almost 170,000 plans of developing school paths have been drawn.
Furthermore, the plant maintains good relations with the neighbourhood Spandau and supports various social projects. The plant stands for sponsorship and cooperation, for example with the “Jugend forscht” regional competition Berlin-Nord, a research project for pupils and with „Joblings Inc.“ - a project which helps young people to obtain jobs easier. The plant has been supporting the Annedore-Leber Vocational Training Centre and Workshop in Berlin for 25 years- an establishment for young people with disabilities. In addition, the sheltered workshop is a valued supplier of the plant.
More than 400 associates volunteered at the staff party in September 2011 to support the large-scale celebration on the plant premises with their commitment. The donation was given to Kinderschutzbund LV Berlin, Jugendverkehrsschule Spandau and to Berliner Joblings gAG. All three associations support the rights, the protection and the future of children and teenager in Berlin. The motto: “I donate for children”.
Representatives of the BMW friendly Karl-Monz-Stiftung delivered a check of 20.000 Euro to the children’s hospice SONNENHOF on 26 March 2012 upon the recommendation of the BMW Berlin Plant. The Björn Schulz foundation is the agency of SONNENHOF; the foundation supports families with children suffering from cancer, as well as chronically ill and incurable children and teenagers in Germany.
The long tradition of cooperation with universities and research centres is mirrored in a long list of lecturers and cooperation contracts. In addition, many associates and managers volunteer in communities and organisations, they raise money for social projects or accompany different social initiatives in and around Berlin. Personal responsibility, reliability and exemplary function are the ultimate objective.
Find more about the social Commitment of BMW Group on the BMW Group Website